The mayor of Kuala Lumpur Dato Seri Mhd Amin Nordin Abd Aziz recently unveiled Kuala Lumpur Tourism Bureau and City Hall’s (DBKL) plans to increase tourism and travel to the city.
What’s interesting is that Kuala Lumpur gets a new brand identity – complete with a new logo and tagline.
The following is the new logo of KL city and tagline:
According to DBKL’s latest release, this new brand identity refers to KL’s contrasting heritage, multi-cultural society and religion, diverse attractions and metropolis’.
What do you think about KL city’s new branding and tagline?