Failed Wedding Proposal Goes Viral actually Cadbury’s Viral Marketing

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Popular chocolate company, Cadbury kick started its latest campaign for it’s new range of chocolates called ”Bournville”, with what could be the most epic failed wedding proposal ever.

Many viewers thought that this fail proposal was actually real but actually a viral marketing done by Cadbury (chocolate company).

In this past few days we all saw a wedding proposal done by a man to his girlfriend of three months in a central spot in a busy shopping mall.

If you watch closely, you will see the phrase saying ”Not So Sweet” printed on the train which refers to the new Cadbury’s campaign title.

This video has got 1,766 likes and 8,377 shares by Thursday night and it is still growing till today.

Watch what happen to the man in this video 🙂


Written by Kesavan

Co-Founder of FM (FunnyMalaysia.Net), one of the leading media company in Malaysia for the social age, intensely focused on delivering high quality original reporting, insights and viral contents.